THE STORY.
Integration shaped around the property, its audience, and your brand.
SMART CAPITAL / ECPS™YOUR BRAND HAS A STORY.
YOUR BRAND HAS A STORY.
GIVE IT A BIGGER STAGE.
Connect your brand to premium entertainment through story integration, producer credit, and potential profit participation.
EXPLORE A BRAND PARTNERSHIP
NARRATIVE EQUITY
A PLACE IN THE STORY.
ECPS™ connects brand capital with story integration, appropriate credit, and negotiated participation.
THE CREDIT.
Producer credit where appropriate, reflecting your agreed role.
THE PARTICIPATION.
Commercial and economic terms defined for each partnership.
Partnership scope and economic participation are subject to definitive agreements.
START WITH
THE RIGHT FIT.
A strong partnership connects what your brand stands for with a story its audience wants to follow.
FROM INTEREST
TO A DEFINED ROLE.
DISCOVER THE FIT
Start with your brand, audience, and objectives.
SHAPE THE PARTNERSHIP
Define integration, credit, activation, and proposed terms.
AGREE AND EXECUTE
Confirm responsibilities, approvals, and delivery before work begins.
Distribution alignment comes first. Brand participation sits within the capitalization stage.
READ THE ECPS™ FAQ